DOLPHINS: The Future of Television Rights

[Kristoffer Shields]

I think there was a period of time when CBS didn't have any football, right?

As for the game tomorrow, it's possible that Sapp and Collinsworth are both right.... I don't see us shutting down Chris Johnson completely (no-one really has), but that doesn't mean we won't win....  He'll probably get his 100.  But we need to stay away from him getting 200....


> From: thebigfish at smunet.net
> Date: Sat, 19 Dec 2009 16:36:00 -0600
> To: dolphins-disc at phins.com
> Subject: Re: DOLPHINS: The Future of Television Rights
> 
> At the time, the expectation was the NFL would struggle to get a big  
> increase. Then FOX showed up and spent a TON to
> get the NFC. IIRC, the NFC had more of the core cities FOX wanted to  
> improve their toe hold in.  I can't remember if they
> offered the AFC to CBS and allowed NBC to make a counter offer or  
> not, but the numbers didn't add up. GE isn't a creative
> bunch, but they know how to add really well. They passed and CBS got  
> the AFC.
> 
> I may be fuzzy on some of the details, but the basics are correct:  
> FOX dropped their pants and it was a game of musical
> chairs after that.
> 
> Michael
> 
> On Dec 19, 2009, at 4:25 PM, Mark S. Clark wrote:
> 
> > On Sat, Dec 19, 2009 at 4:28 PM, Michael Fischer  
> > <thebigfish at smunet.net>wrote:
> >
> >> I remember Ebersol's comments from when NBC walked away. Remember,  
> >> NBC did
> >> the math and walked, leaving the door open for the CBS boys to  
> >> write the
> >> check.In one respect, I think NBC made a mistake. CBS is the #1  
> >> network by
> >> viewers.
> >>
> >
> > It's been years obviously, but if I'm not mistaken, back when NBC  
> > had the
> > AFC, CBS had the NFC. I'm not sure FOX was even a full-fledged  
> > network yet.
> > So how did CBS lose the NFC? Did they walk, or were they just  
> > outbid by FOX?
> >
> >
> >>
> >> The answer is to expand the offering to emerging technologies. I  
> >> don't
> >> think that many people watch the NFL on their cellphones, but  
> >> mobile is a
> >> answer. I think streaming
> >> could be huge to the NFL. Will it impact DirecTV? Probably, but it  
> >> takes a
> >> lot less of a investment to stream games ala carte than it does to  
> >> broadcast
> >> them over something using high powered Kband dishes.
> >>
> >
> > I'm curious as to how much the advent of NFL RedZone has affected  
> > DirecTV.
> > As a NY area Dolphins fan, I can tell you that even if I could get  
> > a DirecTV
> > signal (I can't get HD because of trees), I would still choose Dish  
> > Network
> > at this point, because I'm more than happy spending $72/year for  
> > RedZone in
> > HD instead of almost 6 times that much for Sunday Ticket along with
> > Superfan.
> > The fact that DirecTV doesn't offer RedZone without the full  
> > package shows
> > that RedZone is a threat to Sunday Ticket.
> >
> > It's really a catch-22 for DirecTV. They have to keep raising the  
> > price in
> > order to generate the revenue needed to retain their exclusivity,  
> > but the
> > higher the price, the fewer the number of people that will pay.
> > So I agree, DirecTV is screwed long-term.
> >
> >
> >
> > Mark
> > _______________________________________________
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> 
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