DOLPHINS: Price of Success

[Mark L. Diana]

I, like you, have been a DirecTV subscriber for a long time, just so I  
can get NFL Sunday Ticket and Dolphins games. It irritates me no end  
to have to pay a premium for HD, and in the past, there have been  
several Dolphins games that were not broadcast in HD. I complained to  
no avail. But, I'll pay the price, because (1) I don't want to miss  
any more Dolphins games than I have to, and (2) I enjoy being able to  
watch any of the other games I want to. So for me, it's not a  
calculation based only on the Dolphins games.







On Apr 27, 2009, at 8:46 AM, Salas, Randy wrote:

> I've had DirecTV for more than 10 years and have subscribed to the  
> NFL Sunday Ticket package the whole time. I live in Viking-land, so  
> this was the only way I could be guaranteed of seeing the Dolphins  
> due to blackout rules and the vagaries of what national games are  
> shown here (Garbo's past efforts at the local NBC affiliate  
> notwithstanding).
>
> Last season, with the Dolphins not having any prime-time games and  
> only one nationally aired game toward the end of the season, Sunday  
> Ticket was a decent deal. That became even more true when, halfway  
> through the season, I got the high-def upgrade for free. It worked  
> out to about $17 per game.
>
> Next season, though, Sunday Ticket is the worst deal yet for  
> Dolphins fans. It will cost $280 plus $100 for the high-def upgrade,  
> $380 total. The Dolphins have four prime-time games. That means  
> Sunday Ticket is needed for no more than 12 games, not counting the  
> inevitable one or two games that will be shown nationally and thus  
> might be available without it. But counting just the non-prime-time  
> games, watching the Dolphins on DirecTV will cost almost $32 per  
> game next season. Even without the HD upgrade - standard-def is  
> nearly unwatchable on my 9-foot screen - it will be almost $24 a game.
>
> Are any other Sunday Ticket fans considering canceling for this  
> reason?
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